The CBDA focuses on the analysis of fast-moving commercial data through new tools and technologies that inform business of changing trends quickly, particularly through the application of machine learning and artificial intelligence.
We provide a dual focus on academic impact and practice relevance in the realms of Business Analytics applications in research and practice.
Sitting within the UWA Business School, we host staff and students from across multiple disciplines, including finance, economics, accounting, management, transport, marketing and human resources.
VISIT: https://www.uwa.edu.au/schools/research/centre-for-business-data-analytics
